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- <text id=89TT3212>
- <title>
- Dec. 04, 1989: Rebuilding Paradise After Hugo
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1989
- Dec. 04, 1989 Women Face The '90s
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- TRAVEL, Page 90
- Rebuilding Paradise After Hugo
- </hdr><body>
- <p>With the high season fast approaching, the battered Caribbean
- rushes to be ready
- </p>
- <p>By Nancy Gibbs/St. Croix
- </p>
- <p> What happens to a land beloved for its beauty when the
- beauty is ripped away? The northeastern islands of the
- Caribbean, ringed by sugary beaches, plush with unlikely
- flowers, inspiring rummy tropical dreams, have become the
- American paradise. Even the license plates say so. Two months
- ago, when Hurricane Hugo mowed across the islands from
- Guadeloupe to Puerto Rico, it turned a landscape that was
- achingly lovely into one that was painfully bleak. In the case
- of St. Croix, where a large bomb could scarcely have done more
- damage, the looting and disorder that followed were as
- terrifying as the wicked winds. And now, as the high season
- approaches, those who love the islands and hope to return are
- left wondering: How much paradise was lost?
- </p>
- <p> An army of insurance adjusters is still taking count, but
- most agree the damage figure will top $2 billion and could be
- twice that. Roaring from St. John to Puerto Rico, the hurricane
- stripped the voluptuous hills of every trace of green; it sent
- rooftops cartwheeling down the mountainsides and busted power
- lines and telephone poles, leaving the hillsides silent and
- dark. Given all this havoc, returning visitors these days will
- be amazed to see how quickly, riotously, the vegetation is
- growing back and how mightily residents have worked to clean up
- the mess.
- </p>
- <p> But repairing the physical destruction is only the
- beginning; next comes the damage control. Dec. 15 marks the
- start of the high tourist season, and if tourists do not come
- back, neither will the islands. More than 10 million visitors
- came last year, leaving behind $7.3 billion. After Hugo,
- cancellations poured in, even for destinations not touched by
- the storm. "Part of our problem is fighting people's terrible
- knowledge of geography," says John Bell, executive vice
- president of the Caribbean Hotel Association. "There were groups
- dropping out of trips to Aruba and Barbados, which were hundreds
- of miles from Hugo's path." So even as an army of workers moved
- in, a phalanx of hoteliers and government officials set out to
- persuade the travel industry that there would be no trouble in
- paradise this winter.
- </p>
- <p> On the islands that felt the storm's full force, the
- recovery is testimony to luck, resilience and private
- initiative. Among the few places with electric generators and
- food supplies, many hotels offered meals, showers and beds to
- the homeless and to relief workers who had come to help. Four
- Seasons Hotels sent 27 tons of food, medicine, clothing and
- chain saws to Nevis, where its new property is still under
- construction. Cruise ships in St. Thomas ferried stranded
- tourists out and supplies in. Despite about $10 million in
- damage, the luxury Virgin Grand resort on St. John was turned
- into a rescue center by general manager Jim St. John. In all he
- served about 15,000 meals, provided showers and transformed
- $595-a-night rooms into a health clinic that has treated more
- than 1,000 people.
- </p>
- <p> Searching through the debris for blessings in disguise,
- hotel owners note that the disaster could have happened in high
- season rather than before it. In addition, the tragedy may help
- inspire local governments to repair the infrastructure properly,
- and then some. "Hugo has done for St. Thomas what nothing else
- could," says Hotel Association president Nick Pourzal. "Now they
- are planting, landscaping, spending the money to line the
- boulevards with bougainvillea. I've been trying to get this done
- for 15 years."
- </p>
- <p> The sprucing up comes not a moment too soon. The resorts
- have been losing business to the cruise lines, which account for
- some 60% of the traffic to the U.S. Virgin Islands. Tourists
- with limited time or money to spend are choosing ships over
- land-based resorts as a better value. "The cruise business is
- just killing the island resorts," says Jim Cammisa, a
- Miami-based travel consultant. "Like it or not, Americans are
- not adventurous travelers. The cruise offers clean
- accommodations, good food and consistency."
- </p>
- <p> So hotels have taken advantage of the storm, the insurance
- money and the low season to hasten renovations. By the end of
- October, most hotels on St. Thomas and St. John were ready for
- visitors. While the government boosted its advertising budget
- 54%, hoteliers even offered guests a money-back guarantee.
- "Everyone who comes down now is a town crier," says Tom Bennett
- of the St. Thomas-St. John Hotel Association. "We want them to
- go back and say how pleased they were."
- </p>
- <p> But were they?
- </p>
- <p> The first sight upon landing in St. Thomas is half a DC-3,
- broken like a baguette and tossed off to the side of the
- runway. Piles of debris remain lumped by the roadside in many
- places, but most streets are clear. This does not mean that
- traffic is exactly flowing, since stoplights are still broken.
- Most places now have electricity, but few have television, and
- the phones can be temperamental. But for the tens of thousands
- of tourists who tumble out of the cruise ships into Charlotte
- Amalie each week, the effects of the storm are almost hidden.
- Most of the jewelry shops along Main Street have reopened, to
- beguile passengers with special one-time-only sales that never
- end. Everywhere there are sounds of rebuilding. At the island's
- largest hotel, Frenchman's Reef, the hammering begins at 7:30
- a.m., and the wind smells of hot tar. Guests by the pool don't
- seem to mind, but then many are insurance adjusters, with a
- special interest in heavy equipment.
- </p>
- <p> Puerto Rico was equally hard hit, particularly on the
- islands of Culebra and Vieques. And yet, despite $1.3 billion
- in damage, "you can't even tell there was a hurricane here,"
- beams tourist Emma Meadows of Richwood, W. Va. Shops and
- restaurants are open, highways are clear, and only 400 of the
- island's 8,500 rooms are still out of service. The conference
- rooms and lobby of the 570-room Condado Plaza have new windows,
- carpeting, light fixtures and furniture. Tree surgeons at the
- El San Juan are nursing the trademark poolside banyan tree back
- to life; the hotel even gained an extra 10 ft. of beach.
- </p>
- <p> Nature, however, may not repair so quickly. Tourists
- venturing east toward El Yunque, the only tropical rain forest
- in the U.S. National Forest System, will see the destruction
- firsthand. The 40-ft. leafy cathedral that vaulted over the
- roads is now open to the sun, and once lush reaches of forest
- are bare, broken and brown. In the hardest-hit areas, 60% of the
- hardwood trees are gone, including huge mahoganies, and many of
- the rare Puerto Rican parrots have disappeared.
- </p>
- <p> Some islands fared better in part by being prepared. On
- British Tortola the storm damaged about one-third of the homes,
- but power was back in many places by week's end. Reason: two
- years ago, the island began burying utility cables underground,
- where they would be less vulnerable in a bad storm. Telephone
- and electricity crews were already at work while the winds were
- still blowing at 60 m.p.h.; within the week most roads were
- clear.
- </p>
- <p> It would have taken more than luck and preparation,
- however, to save St. Croix. The island suffered a cruel beating
- during the storm and in the days that followed. Like Montserrat,
- it felt the full force of 220-m.p.h. winds, which wiped out 9
- out of 10 homes. Unlike Montserrat, it went on to be battered
- by national coverage of the looting and gunfire, of terrified
- tourists begging to escape. "It never dawned on me that there'd
- be looting," says Father Thomas O'Connor, whose parish, St.
- Patrick's, is in the heart of ransacked Frederiksted. The
- white-haired, blunt-spoken priest speculates on what it all
- means. "I think St. Croix, because of its beauty, will always
- attract tourists. But it better solve its own internal problems
- first. The schools, the hospitals, the infrastructure, the very
- fabric of the society has eroded. When St. Croix gets its house
- in order, people should come back."
- </p>
- <p> Residents have suffered terribly since the storm -- and so
- has the island's image. Only last week did the last of the
- 1,100 military police sent down by President Bush withdraw,
- replaced by a 150-man unit of the Washington National Guard.
- Governor Alexander Farrelly, who after two months had yet to
- spend a night on the ravaged island, defends the move. "If we're
- talking about getting back on the tourist track," he says, "it
- doesn't become us to have an image of St. Croix as an island
- inhabited by soldiers."
- </p>
- <p> Safe or not, St. Croix will simply not be ready for most
- tourists this winter. Power and phone service will not be
- restored until January at the earliest, and less than half of
- the 1,755 hotel rooms are usable. Many shops in Christiansted
- are still boarded, if there is anything left to board. "I want
- to see the tourists come back as much as anyone," says developer
- Jack Caldwell, "but to bring them down this winter would do more
- harm than good."
- </p>
- <p> That said, the adventurous traveler, forewarned and content
- to be inconvenienced, will find plenty to see. Divers report a
- whole new underwater landscape to be explored. "The American
- public is not wimpish," says Leona Bryant, the government's
- director of tourism. "They're accustomed to disaster and
- adventure. You find people coming to gawk." Or if not to gawk,
- perhaps to listen and learn. "There's a camaraderie among people
- now," says Margery Boulanger, headmaster of St. Croix Country
- Day School, where the damage gave a whole new meaning to the
- notion of the open classroom. "Standing in line together,
- filling out forms, waiting for ice. I'd be surprised if tourists
- had a bad experience because of the hurricane."
- </p>
- <p> A fair number of businessmen, at least, are willling to bet
- that she's right. Ritz-Carlton is proceeding with plans for a
- $140 million hotel on St. Croix scheduled to open in late 1992.
- Great Pond Bay Resorts just won approval for a $250 million
- project with 350 hotel rooms and 600 condos. If the islands all
- do struggle back, it may be because in the end Hugo could not
- destroy what most people come to the Caribbean to find. It could
- not make the sea less bright or the sun less clear, or bestir
- the starfish or break the spirits of the islands' hosts. The
- present flurry of activity may be at odds with the placid island
- tempo, but it reflects that most precious tourist commodity: the
- desire to please.
- </p>
-
- </body></article>
- </text>
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